Unveil radiant, healthy-looking skin with the Maybelline New York Lifter Plump & Glow Foundation. This formula isn't just makeup; it's a fusion of hydration and luminous coverage, designed to instantly plump your skin and enhance its natural glow. With a 90% skincare base enriched with 2% Niacinamide and Hyaluronic Acid, this foundation works to visibly improve skin texture and hydration over time, leaving you with a fresh, radiance and a comfortable, medium coverage that doesn't settle. • 84% agree skin looks plumper over time* • Infused with 2% Niacinamide + Hyaluronic Acid for plumper skin instantly and over time • Achieve medium coverage with a luminous, glowy finish • Cosmetoclinically tested for documented efficacy • Suitable for sensitive skin • Non-comedogenic formula, designed not to clog pores *Self-assessment, n=91, after 4 weeks usage.