{"product_id":"pr-f-rence-cool-blondes-permanent-color","title":"L'Oréal Paris Préférence Cool Blondes Permanent Color for normal hair","description":"\u003cp\u003eL'Oréal Paris Préférence is perfect if you are looking for a luminous fade-defying and shiny hair color. Up to 8 weeks of radiance** and covers grey hairs up to 100%*. The formula is ready to be rinsed out after only 25 minutes. For radiant hair that feels silky smooth.\u003cbr\u003e\u003cbr\u003e- Up to 100% grey coverage*\u003cbr\u003e- Improved formula\u003cbr\u003e- Rinse out after only 25 minutes\u003cbr\u003e- Up to 8 weeks of radiance** \u003cbr\u003e- Contents: Color gel, applicator bottle with developer cream, shine protect conditioner, instruction leaflet and gloves\u003cbr\u003e\u003cbr\u003e*Instrumental test\u003cbr\u003e**Consumer test\u003c\/p\u003e","brand":"L'Oréal Paris","offers":[{"title":"10.1 Helsinki","offer_id":54310294454657,"sku":"A8557477","price":0.0,"currency_code":"DKK","in_stock":false},{"title":"7.1 Iceland","offer_id":54310294487425,"sku":"AA179801","price":0.0,"currency_code":"DKK","in_stock":false},{"title":"9.12 Siberia","offer_id":54310294520193,"sku":"AA180201","price":0.0,"currency_code":"DKK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0365\/2717\/7866\/files\/d993d2ba50700a112601d0c93ba6f7d82d657716.png?v=1747423879","url":"https:\/\/brandheroes.shop\/products\/pr-f-rence-cool-blondes-permanent-color","provider":"Brandheroes Shop","version":"1.0","type":"link"}