Glossed up stain + care in one. Urban Decay Lip Toy’s lip-improving formula leaves lips feeling instantly smooth, and deliciously shiny, and healthier overtime. Our high comfort formula coates the lips evenly in a lasting color that’s never greasy or sticky and makes every swipe highly addictive. Lip Toy is perfect for anyone that likes to play. From subtle flush to a full-on bold stain – you’re in control. It’s effortless to layer and build a perfect look. Plus, yummy flavors make reapplying an actual treat. Pair with your favorite lip liner for a juicy, craveable look. • High shine glossy finish. • Sheer-to-medium buildable color with a custom pH-reactive tint that lasts all day. • Lip caring oil formulated with ceramides. • Customized pH tint: Non-drying to allow for custom stain level on lips. • Moisturizing and nourishing feel. • Non-sticky and non-greasy.